Royal Farms In-Store Kiosk ReDesign
Redesign of Royal Farms in-store kiosks to improve the user experience of ordering food at the popular East Coast convenience chain, and as a result, increase revenue from in-store kiosks.
Company
Royal Farms is a mid-atlantic convenience and gasoline chain with popular made-to-order chicken.
I completed this project as part of my Masters in Human Computer Interaction.
Design Challenge
Intimidated by the in-store kiosks, many Royal Farms customers simply chose not to order hot food.
Those that did often needed help from an employee to make it through an order.
